Jun 22, 2009

Sustainable fashion: The uniform project - one dress, 365 days

Sheena Matheiken launched in May 2009 an original project fashion: The Uniform Project. She will use the same dress during one year! Let's her explain her project and her idea:

"Starting May 2009, I have pledged to wear one dress for one year as an exercise in sustainable fashion. Here’s how it works: There are 7 identical dresses, one for each day of the week. Every day I will reinvent the dress with layers, accessories and all kinds of accouterments, the majority of which will be vintage, hand-made, or hand-me-down goodies. Think of it as wearing a daily uniform with enough creative license to make it look like I just crawled out of the Marquis de Sade's boudoir."

The dress:

Sustainable fashion: The uniform project - one dress, 365 days
still the same dress, but accesorised:

Sustainable fashion: The uniform project - one dress, 365 days
Sustainable fashion: The uniform project - one dress, 365 days
The aim of this project is not only to have fun, it's also a year-long fundraiser for the Akanksha Foundation, a grassroots movement that is revolutionizing education in India. At the end of the year, all contributions will go toward Akanksha’s School Project to fund uniforms and other educational expenses for slum children in India.
You can contribute by donating to the cause but also by donating your accessories that you want to get rid off! You have many ways to follow the project through the year: twitter, facebook, flickr and website.

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